WHY FB VIDEO?

The module objective is to set the right tune and mindset to start advertising your offers online successfully. 

Lesson#1: Welcome Message

Welcome to the training with quick action items to help you make the most out of your investment as fast as possible. (simple, yet effective to do list) 

Lesson #2: How To Use The Training

Learn how to navigate your way through the training program, the tools, and the resources included for you so that you stay organized and find exactly what you need at anytime you need while you work on adverting your business with Facebook and Instagram. 

Lesson#3: All Successful Marketers Have In Common 

Discover the one thing that all successful online marketers have in common so that you model after the ones who achieved create results and scaled their businesses with less frustration and high ROI. 

Lesson#4: Your Beliefs About Marketing & Advertising 

Obtain the proper thinking when it comes to paid advertisement so that you operate from a higher level of marketing and know the key elements responsible for success. 

The objective from this module is to understand the big picture of Facebook Ads and prepare yourself to start using it effectively so that you save time and money by cutting the unnecessary elements and focusing on what matters the most. (applying the 80/20 rule on FB Ads)   
 

Lesson #1: How The Online Marketing Works

Breaking down the online marketing process into 3 main steps and understanding the only 2 ways to promote your business online (Branding v.s Direct Response) so that you chose the one that works best for you and build your campaign accordingly. 

Lesson #2: Things You Need

The 3 essential things every advertiser need in order to build a successful Facebook/Instagram ad campaign.    

Lesson #3: Your Ads Funnels 

Understand the types of marketing funnels and choose the one that suits your business needs so that you get more results from your ads and gain more confidence when you pay to FacebookTM

If you don’t know how to create a funnel, then no problem because you can see the bonuses section a quick expatiation and simple guide that you can use to create your funnel even if you’re not a techie. 

Lesson #4: Common Mistakes 

Discover the common big mistakes that most advertisers do when using paid FB Ads so that you avoid them and save money in the process. 

Lesson #5: Audience Temperature (Type Of Traffic)

Understand the types of traffic based on their awareness level and the types of traffic based on their ownership level so that you know exactly what to say to each type of traffic and how to say it. 

This lesson will give you the secret to reach the right people with the right message and the right call to action so that your offer resonates more to your audience and ultimately increase your conversion rate. 

Lesson #6: FB Ads Basics

Setup your Facebook Business account and master the basics of the Ads Manager so that you simplify your job as a marketer and gain more clarity on how to use the platform. 

This lesson will help you understand FB Ad Campaigns structure and how each part fits in the big puzzle so that you leverage your assets correctly and keep your ads organized and optimized to the highest value possible.    

Lesson #7: Installing Pixel

Setup your FB Ads Tracking Pixel and link it with your website so that you properly track every event occurs in your website and measure your performance based on accurate data. 

This lesson will make sure you have the right measurement tools so that you can improve your ads and scale to better results. (everything measurable is improvable​)  

If you don’t have a website, then don’t worry because you can see a short mini course teaching how to create a WordPress website in the bonus section. Or you simply use a funnel instead of a website and you also can find a video guide teaching how to create a funnel in case you don’t have one yet. 

Lesson #8: Stay Compliant 

Learn how to stay compliant with FacebookTM Ad Policy, Terms, and Conditions so that you keep your ad account safe, prevent potential suspension, and get faster approvals on your ads once you publish them. 

Also, protect yourself from any legal threats that may occur if you don’t follow FB Ads Policies. 

Lesson #9: Glossary

Learn all FB Ads terms, abbreviations, measurements, shortcuts and important metrics so that you don’t feel confused when you look into your dashboard and see things like (CPC, CPM, CPL, EPL, CTR, CPA ….etc.) 

As you familiarise yourself with Facebook Ads, you’ll notice there are many terms being used. That’s why we put together this glossary that contains 44 terms for you to keep. This way, you can always have a look at this document in case you’re not sure about a certain terminology!

Lesson #10: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The big objective of this module is to discover how the perfect FB Ad should look like and what type of ads that work best for your business so that you eliminate the guesswork and head directly to create your perfect ad. 

Lesson #1: Ad Elements 

Understand the 5 Ad elements and what’s the real function of each one so that you create them effectively with the right intention. 

This lesson will show you how to create effective ads and teach you what to say/display in each element of your advertisement so that you hit a high relevance score and reduce the cost per conversion in your campaign. And that way you can spend less and reach more people. 

Lesson #2: Understand What You Promote

Breakdown your entire promotion (ad campaign) into its core 4 elements and build your ad intently to achieve each micro goal separately.

You want when someone scrolling their feed on Facebook and see your ad to:
1- STOP 2- UNDERSTAND 3- HAVE DESIRE 4- TAKE ACTION. 

And this is exactly what you’re going to learn how to do in this lesson.     

Lesson #3: Type Of FB Ads

Understand all the Facebook Ad types and chose the one that best fits your business needs and marketing gaol so that you don’t waste money doing the wrong advertisement. 

Lesson #4 : Offer Ads

Learn how to setup your offers inside your Facebook page, link it with your store, advertise it to the right audience, and optimize it to start a conversation on Facebook messenger so that you have a direct interaction with your prospects through effective chat conversation. 

Lesson #5: Content Ads 

Learn how to use content ads to drive traffic to your blog, warm your audience, and promote your offers through blog content and/or retargeting strategies so that you increase your influence and create more awareness about your offers.

This lesson will help you dramatically reduce cost per conversion because you’ll be building a warm audience first and then offering the next step through retargeting after building the desire to purchase.   

Lesson #6: Social Proof Ads

Learn how to motivate your audience to buy your product/service by showcasing success stories of current/past customers or sharing absolute proofs that your offer can really help and can make a difference in your customers'​ life.  

Lesson #7: Scarcity Ads

Learn how to create a sense of scarcity and urgency for your right customers to take immediate action and buy your products right now by simply using the FOMO factor and strategically communicating the consequences of not taking prompt action. 

This lesson will help you shorten the customer conversion window so that you get faster rerun on your ads spent and acquire customers faster than anything else. 

Lesson #8: Story Ads

Learn how to connect with your audience on a higher level by leveraging the power of storytelling ads for sales purposes. 

This lesson will help you build a deep connection and relationship with your prospects so that you gain true fans and loyal customers who’re not just going to buy from you, but also share your story with their friends and haply recommend you to others. 

Lesson #9: FB Lead Ads

Discover the power of FB Leads Ads and see if it’s a right fit for your business or not. 

This lesson will show you how to use FB Leads Ads effectively to generate qualified leads and fuel your sales pipeline with hot prospects so that you increase your sales conversion rate by having more open communication with people interested in your offers. 

Lesson #10: What'sApp & Messenger Ads

Learn how to drive leads and qualified prospects to start a conversation with you on WhatsApp​ or FB Messenger so that you create a real-time chat conversation with your customers and answer their questions about your product/service. 

Lesson #11: Web Conversion Ads 

Learn how to optimize your ad campaigns to achieve more sophisticated objectives such as event registrations, tickets sales, downloads, subscriptions, purchase, and more of the custom conversions that you can create within your ads manager.  

Lesson #12: Viral Ads

Discover the secret behind building a viral campaign by simply leveraging a new piece of technology that gives you the power to reward your prospects for sharing your ad with their friends and connection.

This lesson will show you to start generating leads for free by simply rewarding the ones who take a certain action you ask for inside your ad campaign. (it’s the same strategy that big business like DropBox uses to grow their users base to multi-million users without spending more on advertising) 

It’s all about the power of referrals and the strategy that makes it work for any business.  

Lesson #13: Competitors Research 

Learn how to hack your competitors' ads and learn from their business so that you save time and money by simply discovering what works and what doesn’t work. 

PLUS, get 2 free powerful tools that make it easier for you to see all the hidden ads that your competitors are running right now with one click. 

Lesson #14: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The big objective of this module is to discover how the perfect FB Video Ad should look like and what exactly you need to create one so that you start using FB Video Marketing easily and with less cost.  

Lesson #1: Introduction To Video Ads 

Understand the big picture of FB Video Ads and how it can geometrically improve your traffic, conversion rate, and sales. 

In this lesson you’ll learn how to use video ads to automate your sales & marketing process so that you get a video to work 24/7 promoting your business while you’re at a sleep knowing that your business is growing and your ads are reaching to more of the right people. 

Lesson #2: What You Need

This is your video marketing checklist so that you prepare yourself with the right tools and equipment to create your video ads. 

The entire toolkit cost is around $150 ONLY! and of course, you can expand based on how far you are planning to go with video marketing and what your business requires in the future. 

Lesson #3: Recording Videos

Learn how to record a video marketing message and structure your video constant to attract the right people and motivate them to take the action you want. 

If you don’t want to record a video of yourself, then no problem because you can generate a video message by simply following the steps in lesson #5 below.  

Lesson #4: Video Ads Editing 

Learn how to use ScreenFlow editor to edit your videos and export your final project. 

This is one of the simplest, easiest, and yet powerful video capture and video editing software that’s trusted and used by millions of internet marketers worldwide. 

You can learn the video editing skills in a single day and use it forever.

Lesson #5: Generating Video Ads

Discover another 5 video ads generating software and how to use them today for less than $100 in total and gain lifetime access to all features. 

This is ideal for you to create video intros, video text ads, explanation videos, screen capture and more. 

The right investment is the one that makes a positive return as fast as possible. Once you start investing in producing better videos, you’ll start seeing better results form your ads.

Lesson #6: Video Ads Tricks

Discover 2 little video ad tricks that result to 65% more results. 

Hint: you can apply them to your videos in less than 5 minutes. 

Lesson #7: Thumbnail 

Learn how to capture the attention of your audience by creating a unique thumbnail for your videos that comply with the Facebook Text Size Ad Policy. 

This lesson is very important because a wrong thumbnail can break your entire ad, cost you more money, reach fewer people, or even worse: getting your Ad rejected by Facebook. 

Lesson #8: Subtitles

Learn how to generate and edit your video subtitle to be exactly matching the words included in your video. (I’ll show you a free tool that you can use to generate accurate subtitles and add it to Facebook) 

This is very important because 60% of Facebook users play videos in a silent mode. If your video doesn’t include a subtitle, then 60% of the audience you reach will not even know what you’re talking about! 

Lesson #9: Fancy Videos

Learn how to create fancy and cool videos with animation, video effects, background music, lower third transactions, and more so that your videos look and feel professional to your customers and your brand stands for all the good reasons. 

If you don’t enjoy video editing, then no problem! You can see how to outscore your video editing for less than $3 per hour and get amazing videos in the process by simply navigating to the resource section and checking the “Video Outsourcing” bonus. 

Lesson #10: Video Ads Strategy

Learn how to develop a video ads strategy to that you see the long vision of your entire business and operate form the architect level and a strategic mindset. 

This lesson will help you see the big picture of video advertising and empower you with the right mindset to look into your video ads so that you get better results faster by simply connecting the dots the right way.  

Lesson #11: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The main objective of this training module is to make sure you’re targeting the right audience by teaching you how to find your ideal customers on Facebook & Instagram and how to make the buyers reveal themselves to you and interact with your ads.  

When you reach the right people with the right message, you’ll immediately tap into the positive ROI and start getting results and profit from your ads, and that’s exactly what this training module is all about. 

Lesson #1: Targeting Types

Overall look into the available targeting types in Facebook Ads manager so that understand the limitless possibilities for you to find your customers and reach out to them effectively with the right message.    

Lesson #2: Ideal Customer

Simple exercise to help you identify your ideal customer, develop a customer avatar, and find the right keywords to find the right people through FB targeting. 

This exercise is developed based on best practices used by the fortune 500 and it’s proven to work for even small businesses and self-employed level. 

Lesson #3: Demographics

Understand the demographic targeting options inside FB Ads manager and learn how to use it to locate your ideal customer and reach out to them fast so that you don’t end up attracting the wrong people to your ads and then find yourself spending more than you should be and reaching less than what you should expect. 

Lesson #4: Interest Targeting

Discover how to link the FB Ads Interest Targeting with your outcomes/findings from lesson #2 (the ideal customer) so that you tap into more possibilities to reach the right people with targeting options that are little known to your competitors. 

This lesson will give you an advantage over your competitors because you’ll discover a countless number of interest targeting options they don’t even think about.

Lesson #5: Behavior Targeting

Understand the Behavior targeting options inside FB Ads manage and use them effectively to reach your right customers based on the actions and the things they usually do online. 

This lesson will give you the power to leverage the huge data that Facebook is collecting about your customers online through all of its app and partners networks (millions of websites are reporting back to Facebook Ads network and you simply can leverage that power by using the Behavior targeting currently) 

Lesson #6: Unusual Targeting

Learn how to tap into new potential targeting that you usually don’t think about so that you expand to more opportunities to reach more of the right people.  

This lesson as all about you thinking outside of the box and trying things you’ve never thought of before so that you get different results from your ads by testing different angles and new targeting approaches.

Lesson #7: Layering Targeting

Learn how to layer your targeting conditions so that you increase your chances of reaching the high customers by simply adding 2 or more conditions to your targeting options. 

This lesson will show you a strategy that most businesses don’t use so that you get another advantage over your competitors and tap into a new marketplace that no-one is really paying attention to. 

Lesson #8: Audience Insight

Learn how to effectively use the Audience Insight tool inside Facebook to run targeting analysis and better understand your audience so that you discover more ways and better options to reach to them. 

Lesson #9: Custom Audience

Learn the 5 types of custom audience targeting and discover what best work for your business so that you turn the people who engage with your page, videos, website, or offers into a target for future ads. 

This lesson will show you how to find your hot traffic and most qualified followers and turn them into customers so that get more return on your ads budget.  

Lesson #10: Lookalike Audience

Learn how to create a custom audience that lookalike your customers and use this audience to advertise your offers to. 

If you have a list of 100 customers (emails, mobiles..etc), then you can use it to let Facebook find everyone who lookalike them so that you easily target them with your ads. This lesson is all about that and more. 

Lesson #11: Secret Weapon For Targeting

Discover how I use a simple tool that ​helps me extract the public contact information from any page, group, list on Facebook and target them with my Ads knowing that I’m 100% reaching to the right people with the right message.  

Lesson #12: White Ocean Targeting

This is a secret targeting strategy little known by most marketers and what it basically allows you to do is to make Facebook chose the right audience for your ads instead of choosing yourself.  

It’s defiantly worth trying even it might seem a little risky because it can get you to create results if done and optimized the right way.

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Lesson #13: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

One of the biggest secrets to success in Facebook Ads is to make sure your Ad doesn't look like an Ad because people simply hate ads and try to avoid them. 

And this is a skill you'll learn how to develop during this module while you work on creating your actual Ads and publishing your campaigns.  

Lesson #1: Before Starting

This lesson is to make sure you have the required assets that you’ll need while creating your first or 101st cameoing. 

Whether you’re new to Facebook Ads or you’re an expert already, this checklist is a must have before proceeding further in creating your ad because it’s safer to go all-in with proper preparation. 

Lesson #2: Campaign Objectives

Understand all the campaign objectives available with FB Ads and determine which one to go with so that you have a proper goal setting and measure the ads performance accordingly

Lesson #3: Understand Your KPIs

Learn how to measure your ads performance and discover where you need to pay attention to avoid losses and take the necessary actions as required when scaling or editing your ads. 

Lesson #4 : Ad Copywriting

Learn how to write a unique ad copy (the content of your ad elements) so that you communicate your message effectively with your audience. 

The Ad Copy is the most important aspect of your entire ad creations process. If not done correctly, the ad cost will go high and will reach fewer people, or even worse: attract the wrong people that you don’t want to work with at all.  

Lesson #5: Accounts Optimization

Learn how to link your Instagram & FB Page together and how to optimize both of them for more results by simply writing the right description and connecting the right links. 

Lesson #6: Instagram Ads Creation 

Create Instagram ad from within Facebook Ads Manager. 

In this lesson you’ll learn how to publish effective Instagram Ads from within FB Ads Manager so that you expand your reach and get in front of the right people on Instagram. 

Lesson #7: Consistency  

Learn how to keep a consistency in your message and your branding so that you build a brand image and differentiate yourself from others. 

This lesson is very important because the reason #1 why customers forget about your brand is not being consistent. 

The secret is simple: if you confuse, you lose. This lesson is all about protecting you form unnoticed mistakes that go slightly in most business and causes them a huge loss in reach, money, and potential. 

Lesson #8: Creating The Ad (video & image)

Create & publish your ad (video or image ad) 

In this lesson, you’re expected to launch your perfect ad campaign following the right ad type of your choice based on what you’ve learned during the previous modules so that you avoid confusion and make sure you’re implementing on the right steps. 

Lesson #9: Custom Conversions

Learn how to create custom conversions for your ad campaigns so that you expand to more campaign objectives and track more events in your Ads such as (downloads, special event, new promotion, limited offer, discounts.. and more.) 

This is going to help you better optimize your Ads to reach more of the right people that best fit your offer so that you increase your conversion rate and reduce the cost per result. 

Lesson #10: Cloning Video Posts As Ads

Learn how to leverage the engagement on any video at your page by turning a normal video post into a Website Conversion Ad so that you get higher relevance score, more social proof, and extra conversions. 

This will result in getting more results and spending less from the Ad Set budget. 

Lesson #11: Cloning Ads To New Campaigns

Learn how to leverage your successful video Ads in a totally new campaign without affecting the ad performance so that you spend less time and effort when creating more Ads. 

Lesson #12: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The main objective of this module is to give you the most effective retargeting secrets and best practices so that you communicate your marketing message with your audience based on their behavior and engagement with your business. 

The biggest takeaway here is that you’ll see a huge difference in the total Ads cost and a remarkable change of how your audience perceives your brand so that you stand different in the marketplace and expand your influence.   

Lesson #1: Introduction To Retargeting

Learn how retargeting works and how to do it correctly so that you make the most out of every click and engagement you receive from your audience. 

Lesson #2: Where To Begin 

Discover the true first step when it comes to "retargeting" so that you build your Retargeting Ad Campaigns based on a solid plan and eliminate the guesswork and luck from the process. 

In this lesson you’ll find out why most marketers fail in creating effective retargeting ads and learn how to avoid their mistakes by simply doing it backward. 

Lesson #3: Retargeting Pixel

Setup your retargeting pixel and retargeting custom audience so that you know who is who and how to reach everyone on a unique way without mixing things in your Ads. 

This lesson will make sure you have the proper tracking and measurement tools required to build successful retargeting Ads so that you don’t waste money not knowing why or how to fix it. 

Lesson #4: Behavioral Retargeting

Learn how to retarget your audience based on their behavior so that your message stays coherent and resonating with your customers. 

The #1 rule in marketing is: If you confuse, you lose. 

This message is all about making sure you’re not confusing your audience while retargeting them by simply talking to each based on the action/behavior they did while engaging with your Ads. 

Lesson #5: Cross Retargeting 

Learn how to find your SUPER audience by leveraging the power of cross retargeting which enables you to define the ones who took more than one action with you and reach out to them with a more customized marketing message.  

This lesson is giving you the virtual power to discover those who are interested in what you’ve got the most and show you how to speak to them differently so that you motivate them to buy fast. 

Lesson #6: Video Retargeting 

Learn how to build a custom audience of video views and retarget them based on the information they already learned about your offers. 

This is one of the best targeting/retargeting strategies because it gives you the chance to only speak to the audience who know you, like you, and trust you. 

Lesson #7: Blog Post Retargeting

Learn how to drive traffic to your blog and retarget the interested visitors who spent more time reading about your brand and learning about your business. 

Blog posts retargeting gives you a unique chance to craft more personalized retargeting message because you’ll have a better understanding of your audience preferences from the content of the blog you promote.

This will make it easier for you to build a warm audience and brand awareness so that you increase the conversion rate and ultimately reduce cost per results.

Lesson #8: Video Funnel Retargeting

Learn how to create a retargeting video funnel (more than 2 videos) so that you share more information about your offers without being pushy. 

In this lesson, you’ll discover how to create 3 videos and share a different level of information in each video, and then retarget your audience based on what they know about you. 

This will make it easier for you to communicate a longer marketing message and it’s ideal if you have too much information to share about your business so that you achieve your goal without boring messages and long videos.

Lesson #9: Custom Conversions Retargeting

Learn how to create retargeting campaigns based on custom conversions happened in your website so that your message feels more personalized and addressing the right people. 

This will help you to connect on a deeper level with your audience and build a rapport faster than anything else because your customers will feel that you truly understand their needs and you’re talking to them like in person. 

Lesson #10: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The main objective of this module is to empower you with the right knowledge and skills required to scale your ads and achieve higher performance and reach more people while staying profitable. 

Lesson #1: Introduction To Scaling

Understand the big picture of Ads scaling and learn how to stay on the top performance by developing a simple routine using your FB Ads Mobile Application. 

This lesson will make it easier for you to check your performance without spending long hours guessing your way through. 

Lesson #2: Reading Your Dashboard

Learn how to read and optimize your Dashboard to show you the data you need in order to measure your Ads performance and stay on the peak. 

This lesson will make it easier and faster for you to check your Ads Performance and take the right decisions so that you have full control over your every aspect of your promotion. 

Lesson #3: The Most Important Metric

Learn how to calculate your Earning Per Non-Sales Result (E.P.N.R) so that you can decide on how much you’re willing to spend in order to acquire each result. 

This is the most powerful KPI ever because it tells how much you can spend on Ads without losing money. 

In other words: if your E.P.N.R is greater than your C.P.N.R, then your ad is making a profit. 

It’s s simple math, yet VERY IMPORTANT and this lesson will make sure you fully understand and use it correctly. 

Lesson #4: Breakdown Insight

Learn how to get insight about your campaigns without split-testing and learn how to find the ads that get you more results with less cost. 

This lesson will show you how to define your wins and eliminate the loss so that you scale accordingly. 

Lesson #5: Split Testing

Learn how to test different aspects of your ads and discover what best work for your audience such as trying different Call To Actions, Headlines, Placement, and more variations. 

Also, discover one of the best FB Ads Tools that creates 200 different variations of your ad with one click and import them directly to your ad account so that you save huge time and effort when testing what best work for your business. 

Lesson #6: Budget & Scaling

Learn how to increase your Ad Set budget without affecting the performance of your ad and get better results without tapping into a negative ROI. 

This lesson will help you spend more money on your Ads WISELY, so that you make a fast and profitable return on your Ads budget.  

Lesson #7: Placement 

Discover Ads Placement types and learn how to test and use the ones that best work for your business and your audience so that you don’t end up showing your Ads in the wrong places because this is gonna cost you money and harm your ads overall performance. 

Lesson #8: Bidding 

Discover the best practices to place your bidding and get better results so that you reach to your ideal customers before your competitors and stay ahead of your marketplace. 

Lesson #9: Indicators Of Failed Ads

Learn how to decide whether an Ad is successful or a not, and discover how to kill bad Ads without affecting the ones that are successful.  

Rule #1 here is that we don’t get emotional when it comes to underperforming ads and must act fast based on data and number. 

This is exactly what this message is all about. 

Lesson #10: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

The main objective of this module is to make sure you have all the skills, tools, and knowledge reassured to become a Facebook Ads Hero as we implement on everything you learned. 

I’ll walk you through a full implantation class where you get to apply everything you learned in the entire training course and use it effectively to grow your business, reach more people, and get profit from your Ads.

Lesson #1: FB Ads Success Timeline

Understand the entire FB Ads timeline so that you discover what it takes from you to become a Facebook Ads Hero and how much time it’s gonna take to reach the best results. 

This lesson will help you better understand yourself as an advertiser and set the right expectations with a real timeline and tangible milestones for your success in the process.  

Lesson #2: Positioning Checklist

Learn how to position yourself as the leader of your marketplace so that you stand different and recognized. 

This checklist will help you discover the secrets of brand positioning and consistency so you get acknowledged for what you do by the right audience. 

Lesson #3: Targeting Checklist

This checklist is the last stone in your entire targeting strategy because if you don’t reach the right people, then nothing else matters even if you have the best product and the best videos. 

Lesson #4: 6-Figures Case Study

This case study is explaining the details with best practices of how One Ad Campaign resulted into $140,000 in profit in less than 2 months and how you can model the success inside. 

Lesson #5: Full Video Ad Implementation 

Full video Ad implantation from A-Z so that you see it done one more time in front of your eyes. 

This will give you more clarity and confidence that you’re implementing it right and following the accurate steps.   

Lesson #6: Full Image Ad Implementation

Full image Ad implantation from A-Z so that you see it done one more time in front of your eyes. 

This will give you more clarity and confidence that you’re implementing it right and following the accurate steps.

Lesson #7: Full Instagram Ad Implementation 

Full Instagram Ad implantation from A-Z so that you see it done one more time in front of your eyes. 

This will give you more clarity and confidence that you’re implementing it right and following the accurate steps.

Lesson #8 : Full Retargeting Ad Implementation 

Full Retargeting Ad implantation from A-Z so that you see it done one more time in front of your eyes. 

This will give you more clarity and confidence that you’re implementing it right and following the accurate steps.

Lesson #9: Full Video Funnel Ad Implementation 

Full Video Funnel Ad implantation from A-Z so that you see it done one more time in front of your eyes. 

This will give you more clarity and confidence that you’re implementing it right and following the accurate steps.

Lesson #10: Key Takeaways

At the end of every module, we create a conclusion lesson for you so that you pay attention to the most important aspects of the knowledge we shared so far and make sure you’re not missing on something important to your success as a Facebook Ads Hero. 

Lesson #11: Your Turn Now

One last message to keep for lifetime! 

The main objective of including the tools and resources below in this training program is to make it even easier and more possible for you to become a Facebook Ads Hero and get a return on your investment as fast as possible. 

BONUS RESOURCE #1: Tools I Use

The complete list of all the tools I personally use in my Facebook Ads so that you discover what took me 5 years in just one hour. 

This is a shortcut to what works and doesn’t and I’m sure you’ll not just save time when access this list, but also save money and find the job way too much easier than having to go and discover every tool yourself. 

BONUS RESOURCE #2: Swipe Files

Access my ads Swipe File where you can find resources and assist worth more than $1,000 including things like:

• Video Production: royalty free music, video transactions, video animation, and more.
• FB Ads: ready to use templates, ads copy, video scripts, lead magnet templates, and more. 

Think of all the time and the money you’ll be saving by just accessing my Swipe File! 

You don’t have to spend the time looking nor you have to spend the money buying. 

It’s all in this file and I’m gladly giving it to you as a bonus when you join FB Video Ads Course. 

BONUS RESOURCE #3: Headlines Generator

This bonus tool is given you a proven formula to generate catchy headlines and subject lines to grab the attention of your audience so that you present your offers using the right words. 

Your ability to communicate an idea CLEARLY with your customers means that you don’t have to spend more time convincing and hard selling. 

This will help you attract the right people by saying the right words so that you get more rustles from your marketing and adverting. 

BONUS RESOURCE #4: Video Buyers Guide

This guide will help you purchase the tools and equipment you need in order to crush it with your videos. 

Think of the time you’ll save when you know exactly what you need to buy as a marketer and consider the money you’ll also save because you’ll not end up buying expensive things that you don’t really need. 

BONUS RESOURCE #5: 10 Secret Targeting Strategies 

This bonus alone is worth the entire course fees because you’ll discover more ways to target your ideal customers on Facebook & Instagram and thus expand your reach and get more chances to find new customers. 

The main objective of including the below 6 training bonuses is to make it easier and even more possible for you to succeed in growing your business, reaching more people, and doing marketing the right way. 

There’s a big gap between what we really need and what we think we need in order to succeed. 

That’s why I wanna make sure you get every single thing you’ll ever need in a lifetime to develop your business and promote your offers online efficiently. 

I believe that each of the following training bonuses could be easily sold as independent training alone, but my ultimate goal here is not just to make money, but to truly make an impact and help others build a successful business.

That's why I'm giving to you as a gift!  

BONUS #1: FB Ads Fast Track 

This training bonus is designed to give you a quick start with FB Ads so that you don’t have to wait until you finish the entire 8 training modules included in the program. 

Think about it as a quick fix and immediate starting point that helps you start using FB Ads effectively in less than a week. 

Of course this bonus alone won’t make you a Facebook Ads Hero, but it will help you start running successful ads as you go through the full training experience at your own spare time while you also run profitable advertisements. 

In other words, you don’t have to wait until you finish the full training to start seeing results and making a good ROI on your investment. You can see results in less than a week. 

BONUS #2: Facebook Tricks

In this bonus you’re gonna discover some little-known tricks and secrets that have a big impact on your overall success using Facebook & Instagram. 

Sometimes all you need is just a little tweak, tip or secret, and this is exactly why I’m including these tricks for you as a bonus here. 

BONUS #3: TEN Sales Generating Questions

The end goal of marketing is to make the sales happen! 

That’s why I’m including 10 sales generating questions here so that you ask yourself these questions every time you don’t feel happy about your sales, profit, and revenue. 

The power of asking the right question is very impactful. If you know what to ask, then you can find the answer in no time. 

The goal form this bonus is to help you ask the right questions that result in generating more sales and revenue for your business.  

BONUS #4: How To Sell Online 

This bonus training is designed to help you understand the big picture of how online selling works and to give you the right foundations you need in order to do online marketing correctly. 

Once you understand the concept behind online marketing from a “Direct Response” point of view, you’ll immediately discover how simple it is to sell anything online. 

BONUS #5: List Building & Email Marketing 

Email marketing is one of the ignored marketing tools by most businesses and I like it to stay this way, but not for my students. 

Every email subscriber is worth $40 per year. 

My personal experience with email marketing tells me that I’m generating $2.5 from every subscriber every single month. 

Imagine when you have a list of 5,000 subscribers and you’re using email marketing correctly! 

That’s a $5,000 even month at least! 

This training is designed to help you start using email marketing and list building fast so that you don’t miss on this huge opportunity and avoid leaving serious money on the table. 

BONUS #6: Chatbot & Messanger Ads

(time-sensitive bonus exclusive for early birds)

This training is designed to help you use Facebook Chatbot Marketing with messenger advertisements effectively so that you build a list of customers and subscribers from within FB Messenger and start a fruitful conversation with your customers. 

Chatbot marketing is the latest and fastest ways to acquire customers using FB Ads and in this training bonus, you’re going discover all the secrets, tools, how-tos, and strategies to fill your sales pipeline with hot leads and qualified prospects. 

The main objective of including the support bonuses for you is to make sure that you have a relabel place to go to every time you need help with your Facebook Ads and that you stay up today with the latest changes, announcements, and new opportunities emerging in the future.. 

BONUS SUPPORT #1: Success Community (Lifetime)

Private Facebook Group for customers only so that you meet other entrepreneurs and learn from their FB Ads practices. 

Also, you can share your questions in the group and get feedback on your work. This way you increase your chances of success because you’ll be receiving outsider feedback on your work. 

The community here is yours forever and you’ll always find a place to go to every time you need help with your ads or have a question about online marketing. 

BONUS SUPPORT #2: Monthly Case Study (12 Months)

Receive a case study every single month in a form of Facebook Live Stream going exclusively inside the customers Facebook Group. 

This monthly LIVE CASE STUDY will bring you more real-life examples of successful ads that you can model and failure ads that you can avoid. 

Plus, you can ask any question related to Facebook Ads and Online Marketing during the live streams session so that you not just get direct access to your mentor and achieve better results faster. 

You'll immediately receive the full access details after purchasing the course and you can instantly start the training. 

This training is going to be presented online as below:

• Once you buy the program, you'll immediately receive a username and password to access the exclusive training library. 
   
• You can log in to your training portal from anywhere in the world at any time you want. 
   
• You'll receive an email notification once we release any new content as per to the schedule in the first question. 

See the picture below the FAQs section to discover how your training portal looks like:

The full training program with all bonuses is going to be 7 weeks, but you don't have to wait this time in order to start using FB Ads to promote your business effectively. 

You can simply start with the ready training bonus (FB Ads Fast Track) and this will be more than enough to put you on a fats track jus as its name implies. 

Once the training is fully recorded and finished, you'll keep lifetime access to the entire media library, lessons, resources, explanations, and content. 

This training is yours forever and you can come back to it at any time in the future. 

PLUS, you'll get all future updates for free.

We are limiting the seats to accept a few students only at this stage because this is a beta launch and we want to make sure that we provide the best value ever to our customers. 

The remaining seats available are 25 seats only and once we sell them out, we'll close the registration immediately.

Registration to FB Ads Video Course will close when any of the following applies:

1. Seats Sold Out (7 remaining)

When we open enrollment again (In June 2019), the following will apply: 

1. The price will increase because of great value we'll be adding during this launch
    
2. Some bonuses will no longer be available such as the monthly FB Ads case study. 

No.

But you get $5,000+ in FREE gifts just for enrolling today with $497 payment - see the bonus section. 

Absolutely! 

You have 30 Day no question asked money back guarantee. 

That means you can get 100% FULL REFUND on your purchase if you changed your mind for any reason within the 30 Day refund period. 

So there's nothing to lose and no risk at all!